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McKinney, TX, 05/2020 – Maria Ly, CTA®, of ZenTrav in McKinney, recently earned the distinguished Certified Travel Associate, or CTA, designation from The Travel Institute, the travel industry’s benchmark for educational excellence and the only travel organization offering certification for travel professionals’ varying levels of expertise. 

“Earning my elite certification status not only demonstrates my commitment to life-long learning, but also a commitment to my clients who will be better served because of my increased knowledge and skills,” said Maria.

The Certified Travel Associate, CTA®, designation is awarded by The Travel Institute to travel professionals who complete a rigorous training program, including closed-book, proctor-administered testing, to demonstrate extensive industry knowledge and experience and the highest standards of travel professionalism. In addition, CTAs are required to fulfill stringent continuing education requirements each year.

The CTA curriculum focuses on the essential skills needed to succeed as a frontline travel counselor – selling, customer service, destinations, niche markets and communication. The CTA is also the first step in earning the coveted Certified Travel Counselor designation.

 Maria has been a travel counselor since 2019 and has helped clients on vacation experiences around the world. She specializes in Hawaii, Mexico/ Caribbean and Australia.  Maria’s other professional recognitions include … ASTA Verified Travel Advisor designation, ASTA DFW Chapter membership and CLIA membership.

“Earning my elite certification status not only demonstrates my commitment to life-long learning, but also a commitment to my clients who will be better served because of my increased knowledge and skills,” said Maria.

To learn more about ZenTrav and how Maria can help with travel plans, email Maria@zentrav.com or  visit www.zentrav.com

A collaborative industry effort created in 1964, The Travel Institute is the global leader in industry education and certification for travel professionals. Through innovative educational opportunities, professional certification programs, and customized learning solutions, The Travel Institute enables agent success by instilling a high standard of industry knowledge, professionalism, and excellence. Throughout North America, many successful agents and high-profile leaders credit their success to coursework from The Travel Institute.